Social Behaviour Change Communication Consultant – IOM

Contexte

The International Organization for Migration (IOM) supports efforts to strengthen health systems and improve equitable access to healthcare in the Bangsamoro Autonomous Region in Muslim Mindanao (BARMM). These efforts contribute to reducing health vulnerabilities associated with displacement, mobility, and other drivers of forced and unsafe migration, while improving health outcomes among conflict-affected and underserved populations. Through its Migration Health Programme, IOM has implemented a range of health initiatives with BARMM that have contributed to strengthening local health systems and improving access to essential health services. As part of these efforts, IOM is implementing the Building Resilience through Inclusive Governance and Healthcare Transformation in BARMM (BRIGHT-BARMM) project, funded by the Korea International Cooperation Agency (KOICA). The project aims to strengthen the capacity of the Ministry of Health (MOH-BARMM), provincial governments, and city and municipal health systems to pursue key and cross-cutting health sector reforms. Specifically, BRIGHT-BARMM supports health system strengthening in the areas of governance and leadership, health financing, and health information systems to create a more enabling environment for the delivery of Safe Motherhood (SM), Adolescent Reproductive Health (ARH), and Global Health Security (GHS) programmes.

Under the Safe Motherhood and Adolescent Reproductive Health component, BRIGHT-BARMM seeks to reduce maternal and newborn mortality and high-risk pregnancies through strengthened community engagement and social and behaviour change Communication (SBCC) interventions. Recognizing that improved maternal health outcomes require both quality services and increased demand for services, the project will promote positive health behaviours through culturally appropriate and community-based approaches.

A key activity under this component is the development of a Regional SBCC Strategy for Safe Motherhood and Adolescent Reproductive Health, informed by behavioural evidence, stakeholder consultation, and human-centred communication materials. Initial SBCC analysis and mapping of existing SBCC materials have been undertaken by the project team and will serve as an input to this consultancy.

With this, IOM seeks to engage a consultant to review, refine, and validate the draft comprehensive SBCC Analysis Report conducted by IOM and SBCC materials mapping, and translate the findings into a Regional SBCC Strategy and package of pilot-tested SBCC materials. The consultancy combines behavioural analysis, strategy development, material design, and pilot testing within a single engagement to ensure continuity from evidence generation to implementation. Throughout the process, the consultant will provide technical expertise to ensure that behavioural insights are translated into strategic priorities, audience-centred communication approaches, and practical communication tools that reflect the realities, needs, and sociocultural contexts of communities across BARMM. Ultimately, the consultancy aims to strengthen the promotion of positive maternal and reproductive health behaviours through evidence-based, culturally appropriate, and locally relevant SBCC interventions.

Under the overall guidance of the Head of Sub-Office in Cotabato City and the direct supervision of the National Migration Health Programme Coordinator, the consultant will provide technical guidance and advisory will support the validation of behavioural evidence, development of a Regional SBCC Strategy and finalise communication materials and tools to promote positive maternal health behaviours in BARMM. These outputs will strengthen the capacity of MOH-BARMM and the Integrated Provincial Health Offices (IPHOs) as well as local health units to plan and implement culturally appropriate, inclusive, and evidence-based maternal health communication interventions beyond the life of the project. All outputs shall align with applicable standards and guidance from DOH, MOH-BARMM, WHO, KOICA, and IOM, including Accountability to Affected Populations (AAP), branding and visibility requirements, and IOM Data Protection Principles.

Organizational Department / Unit to which the Consultant is contributing: IOM Migration Health Unit in Mindanao

Missions et responsabilités

The Category B Consultant will lead the review, refinement and validation of the draft comprehensive SBCC Analysis and SBCC materials mapping, and translate the validated findings into a Regional SBCC Strategy and a packaged of pilot-tested SBCC materials. The consultancy is output-based and payable in three instalments upon satisfactory completion and acceptance of deliverables, with a total contract value of Five Hundred Forty Thousand Pesos (PHP 540,000).

A. FIRST DELIVERABLE: Review, Refinement, and Validation of the SBCC Analysis Report and SBCC Materials Mapping

• Review and validate the findings of the draft comprehensive SBCC Analysis Report and the mapping of existing SBCC and Information, Education and Communication (IEC) materials on Safe Motherhood and Adolescent Reproductive Health, including an assessment of message content, cultural and religious appropriateness, language, literacy level, accessibility, and communication channel suitability.
• Finalize the comprehensive SBCC Analysis Report, including the evidence base, audience segmentation, prioritized behaviours, and key barriers and enablers across the individual, interpersonal, community, institutional, and policy levels. This includes a proposed activity design for the Regional Consultation Workshop including facilitation guide, detailed agenda and workshop materials based on the report.

Deliverable outputs:

• 1. Finalized and validated comprehensive SBCC Analysis Report
• 2. Refined audience segmentation, priority behaviours, barriers, and enablers.
• 3. Validated mapping and assessment of existing SBCC/IEC materials, including recommendations for improvement.
• 4. Draft Regional Consultation Workshop Concept Note including facilitation guide, detailed agenda and workshop materials

Activities completed and all required deliverables submitted by email to IOM no later than 30 November 2026.

B. SECOND DELIVERABLE: Co-design Regional SBCC Strategy for Safe Motherhood and Adolescent Reproductive Health based on the comprehensive SBCC Analysis Report

• Prepare a draft Regional SBCC Strategy based on the results of the analysis report and in coordination with IOM, the MOH-BARMM Health Education and Promotion Office (HEPO), the Safe Motherhood Programme Focal and the Adolescent Health Development Programme Focal.
• Facilitate the two (2)-day Regional Consultation Workshop to validate the SBCC Analysis findings and co-design the Strategy providing technical guidance throughout the consultation process. This includes sessions on the Safe Motherhood and Adolescent Reproductive Health situation analysis, priority behaviours and barriers, communication objectives, audience segmentation, message development, communication channels, material development planning, implementation and monitoring and evaluation.
• Produce a Workshop Documentation Report, including participant attendance, workshop proceedings, key decisions, areas of discussion and resolution, participant feedback, and other means of verification.
• Finalize the Regional SBCC Strategy, incorporating consolidated feedback from IOM, MOH-BARMM, and other relevant partners. The strategy shall include: Situational Analysis for Safe Motherhood and Adolescent Reproductive Health in BARMM; Strategic goals, and communication and behavioural objectives that are measurable and audience-specific; The strategic approach and behavioural framework, applying the Behavioural Drivers Model to link drivers to objectives and interventions; Priority behaviours, barriers, and drivers; Primary, secondary, and influencing audiences; Audience-specific messaging approaches, culturally and religiously appropriate to the Bangsamoro context and adapted to local languages and literacy levels; Recommended communication channels and SBCC interventions across the three levels of behaviour change communication, community and social mobilization, and advocacy; Recommended SBCC materials, including the five (5) prototype materials for development; Capacity-building requirements for implementers, including HEPO, IPHO focal, and frontline health workers; A monitoring and evaluation framework, including indicators, means of verification, and feedback and learning mechanisms; and Risks, assumptions, and measures for sustainability and institutionalization within MOH-BARMM.

Deliverable outputs:

• 1. Final Regional Consultation Workshop Concept Note, Facilitation Guide, Detailed Agenda and Workshop Materials, incorporating IOM/MOH comments.
• 2. Completion of two days Regional Consultation Workshop.
• 3. Consultation Workshop Documentation Report and means of verification (i.e. activity and workshop outputs, participants attendance, participants’ feedback, workshop materials).
• 4. Final Regional SBCC Strategy.

Activities completed and all required deliverables submitted by email to IOM no later than 31 January 2027.

C. THIRD DELIVERABLE: SBCC Technical Content and Communication Materials, Pilot Testing, and Handover

• Develop/refine the technical content and draft communication materials for five (5) SBCC/IEC materials based on the approved Regional SBCC Strategy. This may include key messages, scripts, content outlines, communication guidelines, and technical specifications for SBBC materials such as printed materials, audio-visual materials, advocacy tools, and counselling or community volunteer job aid. Where appropriate, existing materials may be adapted and enhanced rather than developing entirely new materials.
• Develop content based on the agreed behavioural objectives and key messages, including frequently asked questions (FAQs), dialogue scripts, success stories, safe motherhood tips, integration of Islamic values, and endorsements from influential religious leaders, where appropriate.
• Submit the draft technical content and communication materials for technical, religious, and branding review and clearance by IOM, the MOH-BARMM Health Education and Promotion Office (HEPO), the Safe Motherhood Programme Focal and Adolescent Health and Development Program Focal.
• Develop pilot-testing tools and conduct four (4) provincial feedback sessions, one in each target province in Maguindanao del Sur and del Norte, Lanao del Sur, and Special Geographic Areas, in coordination with IPHO HEPO focal points. Each session shall engage approximately twelve (12) participants drawn from mothers, adolescents, male decision-makers, non-readers, community leaders, and Muslim Religious Leaders.
• Facilitate structured pilot-testing sessions to assess message comprehension, cultural and religious appropriateness, relevance to the intended audience, acceptability of the materials, and suitability of the proposed communication channels. Feedback mechanisms shall be accessible to non-readers, and safeguarding measures shall be applied where adolescents participate.
• Analyse pilot-testing findings and develop recommendations for improvement and adapting the technical content, messages, scripts and communication approach.
• Produce an SBCC Materials Pilot Testing Report documenting the methodology, participant profile, findings by audience group and province, and revisions recommended for each prototype.
• Revise and finalize all five (5) SBCC/IEC materials based on pilot-testing results and stakeholder feedback.
• Conduct a one (1)-day orientation for MOH-BARMM, HEPO, IPHO focal points, and IOM staff on the use, key messages, target audiences, and appropriate adaptation of the SBCC materials.
• Submit a Final Consultancy Report and Handover Package.

Deliverable outputs:

• 1. Five (5) draft and pilot-tested SBCC/IEC materials.
• 2. Pilot-testing tools and completion of four (4) provincial pilot-testing sessions.
• 3. SBCC Materials Pilot Testing Report, including findings and recommendations.
• 4. Five (5) finalized SBCC/IEC materials incorporating stakeholder feedback.
• 5. Orientation Completion Report for MOH-BARMM, IPHO, HEPO, and IOM personnel.
• 6. Final Consultancy Report and Handover Package.

Activities completed and all required deliverables submitted by email to IOM no later than 30 March 2027.

Conditions et avantages

The consultancy is output-based and payable in three instalments upon satisfactory completion and acceptance of deliverables, with a total contract value of Five Hundred Forty Thousand Pesos (PHP 540,000).

Performance indicators for the evaluation of results: The Consultant’s performance will be assessed based on the timely completion, quality, and comprehensiveness of the agreed deliverables, as well as the effectiveness of technical assistance, stakeholder coordination, and documentation and reporting.

Performance Evaluation Criteria:

• Technical Assistance (60% – Quality, relevance, technical soundness, and practical applicability of technical guidance and assistance provided under the consultancy)
• Documentation and Reporting (30% – Quality, comprehensiveness, accuracy, and timeliness of deliverables, progress documentation, reports, guidance materials, and other knowledge products.)
• Coordination, Liaison, and Stakeholder Engagement (10% – Effectiveness of coordination, liaison, facilitation, and engagement with IOM staff and relevant national, regional, provincial, and local government stakeholders and partners.)

In addition to the above weighted criteria, the Supervisor will consider: Relevance of planning, organization, and timeliness in managing and delivering agreed outputs; Quality and comprehensiveness of all deliverables (reflecting cultural practices).

Comment postuler

Activities completed and all required deliverables submitted by email to IOM no later than the respective closing dates (First Deliverable by 30 November 2026, Second Deliverable by 31 January 2027, Third Deliverable by 30 March 2027). Closing Date for the position: 02 October 2026.